About Equinox
Equinox was set up in 1999 to help emerging Australian enterprises build the right infrastructure for sustainable sales growth. Equinox can help you:
  • Benchmark, measure and manage the key elements of the sales process
  • Implement sales strategy including effective market analysis, creation of unique selling propositions, product design, proposition articulation, demand creation and key selling messages
  • Build, manage, and develop sales teams
  • Develop sales skill and professionalism
  • Recruit top sales talent
We believe that the secrets to implementing highly effective organisational improvement programs are:
  • Use Sales Diagnostics to gain a very clear and unambiguous understanding of the full scope of your strengths and weaknesses, and how you compare to your competitors, before you start spending money on fixing things
  • Use Sales Diagnostics to enable you to focus on the things which will give you the quickest and highest return for the resources being employed
  • Regularly measure the success of the project against key activity statistics and sales numerics
  • Deliver ideas, tools, processes and strategies that become imbedded in the culture of the organisation